Tiernan Ray, writing for Barron’s Tech Trader Daily, recounts the view of Brian Blair of Rosenblatt Securities:
He writes that he still hasn’t had an epiphany with the Watch:
At my core, I am a consumer electronics aficionado. With nearly every major consumer product of the last 20 years, I have had an “aha” moment that allowed me to see the opportunity for the product/platform and to visualize its potential impact. I have had moments like this with many devices and platforms and I remember those feelings well and with clarity. I had one with the Nintendo NES, the Nintendo Wii, the Nintendo GameBoy, the original US Robotics Palm Pilot, Motorola’s StarTAC phone, the original pager-style Blackberry, the first generation iPhone and the first generation iPad – to name a few. I haven’t yet had that moment with the Watch.
I agree with Brian Blair (and I’m actually saying that very prematurely, having just started wearing Apple Watch hours ago). But I disagree in one key aspect: I don’t seriously believe, for one iota of a moment, that MY lack of “Ah-ha” means THERE ISN’T ONE. I think that’s the quickest way to age out of … the present.
Reminds me of a cardinal sin in product management: assuming you’re the customer. And on the outside, even if you’ve seen the ad and/or bought the product — even if you are *a* customer, it doesn’t mean you are *the* customer that the product was intended for. Does that sound bass-ackward to you? Email me if you think so.
“So what works better?” you might ask. Keeping three ideas in mind concurrently: 1) You don’t like it; 2) There might be people that do; 3) Even if you’re in camp #1, there may be data that supports #2. Have I been perfect in this regard? Maybe.