We’re excited to team up with Google to bring Twitter’s unique, real-time content to Google’s search results. Starting today, U.S. users searching in English will see relevant Tweets in their search results within the Google app (iOS and Android) and mobile web. The desktop web version is coming shortly, and we have plans to bring this feature to more countries in the coming months.
This makes a lot of sense for both companies. Increasingly, more and more valuable content is shared via Twitter that isn’t available (or isn’t as visited) anywhere else. This action helps Google users find content, and it helps Twitter users reach more people.
The choice to go mobile-first aligns with the facts: more searches today are done over mobile.
As Nathan Ingraham at The Verge reports, this isn’t the first time Google and Twitter have done this:
Google and Twitter had a similar deal previously, but it ended in 2011 as Google ramped up its own social network Google+.